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Specialist, Customer Storytelling

Cisco Systems, Inc.
paid time off
United States, California, San Jose
Apr 25, 2025
The application window is expected to close on 5/5/25 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. Remote United States- Prefer West Coast Meet the Team Global Communications is a team of more than 150 best-in-class communications professionals. Our mission is to protect and improve Cisco's reputation through innovative and thought-provoking storytelling, execution excellence and transparency. Your Impact Cisco is looking for a Customer Storytelling Specialist to support the development and execution of customer narratives that resonate across multiple Global Communications functions, including PR, employee communications, social media, and analyst relations. This individual will help identify impactful customer stories, adapt them to various channels, and collaborate with internal teams to ensure broad, strategic usage. Key Responsibilities: Identify and help secure customer stories that align with Cisco's business and brand priorities.Assist in adapting stories for different formats (blog, video, media pitch, internal email, etc.) and audiences (employees, media, analysts, etc.).Partner with internal comms, digital, international, and PR teams to support story delivery and amplification.Support data tracking, organization, and measurement of customer story usage and effectiveness.Monitor industry trends and collaborate across functions to ensure timely and relevant storytelling. What Makes This Role Exciting Work on stories that are central to how Cisco shows up in the world-both internally and externally.Learn from a seasoned team and gain hands-on experience across multiple communications disciplines.Collaborate directly with customers to bring their innovation stories to life.Develop a cross-functional skillset while contributing to meaningful business impact. Minimum Qualifications 2-5 years of agency or in-house experience in public relations, corporate communications, or related fields with the ability to collaborate in a cross-functional, fast-paced environment while managing multiple projects.Experience working with customers to find storytelling opportunities required for considerationProficiency in media relations, with experience pitching stories and securing media coverage.Strong writing and editing skills, with the ability to craft compelling narratives and press materials.Understanding of enterprise technology, including Customer Experience (CX). AI, security, and networking, with the ability to translate technical concepts into accessible stories. Preferred Qualifications Familiarity with media monitoring tools, analytics, and reporting to measure communications success.Strong interpersonal skills, with the ability to engage with internal and external stakeholders at different levels.Familiarity with social media, digital communications, and event-driven communications strategies.Creative mindset with a proactive approach to identifying and developing communications opportunities.Why Cisco#WeAreCisco where every individual brings their unique skills and perspectives together to pursue our purpose of powering an inclusive future for all. Our passion is connection-we celebrate our employees' diverse set of backgrounds and focus on unlocking potential. Cisconians often experience one company, many careers where learning and development are encouraged and supported at every stage. Our technology, tools, and culture pioneered hybrid work trends, allowing all to not only give their best, but be their best. We understand our outstanding opportunity to bring communities together and at the heart of that is our people. One-third of Cisconians collaborate in our 30 employee resource organizations, called Inclusive Communities, to connect, foster belonging, learn to be informed allies, and make a difference. Dedicated paid time off to volunteer-80 hours each year-allows us to give back to causes we are passionate about, and nearly 86% do! Our purpose, driven by our people, is what makes us the worldwide leader in technology that powers the internet. Helping our customers reimagine their applications, secure their enterprise, transform their infrastructure, and meet their sustainability goals is what we do best. We ensure that every step we take is a step towards a more inclusive future for all. Take your next step and be you, with us!
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