Senior Business Product Manager, Experience Co-Creation

Senior Business Product Manager, Experience Co-Creation

Why Genentech

We're passionate about delivering on Our Promise to improve the lives of patients and create healthier communities for all. We foster a culture of inclusivity, integrity and creativity while boldly pursuing answers to the world's most complex health challenges and transforming society.

Digital Experience is shaping the future of how Genentech connects with our patients and customers by harnessing the power of digital innovation and human-centered design. As healthcare evolves, we are bold in our approach - leveraging cutting edge AI, advanced digital engagement, end-to-end content management, and omnichannel technologies and operations to create seamless, personalized, and meaningful experiences for our patients and customers. This is your opportunity to lead transformative change, integrating advanced technology with strategic vision to drive impact at scale. If you are passionate about redefining the healthcare experiences and building something extraordinary, we want you on this journey. Let's redefine what's possible together!

This combined team, in collaboration with key partners, builds solutions to serve Marketing, Customer Engagement, Medical Affairs, Public Affairs & Access ("CMG"), and other patient- and customer-facing teams across CMG to shape and drive a seamless, consistent, meaningful, and compliant experience for patients and customers across our interactions. The team is specifically accountable for:

• Defining omnichannel solutions, shaping engagement strategies, designing, operationalizing, and producing seamless, consistent & meaningful patient and customer experiences.

• Accelerating, connecting, and enabling the development of digital solutions that enhance the patient and customer experience across CMG.

• Advancing the mission of seamless, consistent & meaningful patient and customer experiences that maximize patient impact while keeping compliance at the forefront.

The Senior Business Product Manager, Experience Co-Creation drives the development, adoption, and continuous improvement of digital-forward products, ensuring alignment with business objectives and technical feasibility. Partnering with the Director, Customer Experience (CX) Science, Executive Director - Customer Experience Suite Lead, and Technical Product Manager, this role defines product roadmaps, gathers user insights, oversees User Acceptance Testing (UAT), and supports feature rollouts.

Key Responsibilities

• Partner with the Director, Customer Experience Science and/or Executive Director - Customer Experience Suite Lead to support the creation of digital-forward product roadmaps, including experience, features, timelines, and dependencies.

• Partner with the Technical Product Manager to drive the development and improvement of product(s) or specific product features, ensuring alignment with the overall product vision.

• Help evangelize the role of product(s) in achieving enterprise objectives, communicating their value proposition and roadmap(s) to senior leaders and organization-wide stakeholders.

• Act as point of contact for business feedback, recommendations, & user requests for enhancements to the product.

• Collaborate with the Technical Product Manager to align business outcomes with technical feasibility, ensuring the product delivers both business value and technical performance.

• Oversee business process & user insights collection through User Acceptance Testing (UAT) to ensure the successful implementation of new features and capabilities.

• Support the rollout of new features across new and existing users.

• Collaborate with Director, Customer Experience (CX) Science Business Product Owner and/or Executive Director - Customer Experience Suite Lead to establish business standards & templates and ensure pull-through.

• Drive definition of business requirements for product usage & system health, leveraging GNE and industry standards.

• Drive experimentation to enhance product offerings, in line with the overall business learning agenda.

• Coordinate with business stakeholders, IT, and cross-functional enterprise product team partners to align on the product roadmap, fostering cohesive collaboration and unified efforts toward shared goals.

• Collaborate with cross-functional teams and IT partners to ensure successful product integration and execution.

• Closely partner with Customer Experience professionals to ensure product experience meets the expectations of its end-user product community.

• Oversee the intake and prioritization of co-creation requests, ensuring alignment with business goals and facilitating the integration of initiatives into the product roadmap in a structured and efficient manner.

• Lead the design, planning, and execution of co-creation sessions, applying design thinking methodologies to drive collaborative innovation and ensure that outcomes meet business objectives and stakeholder needs.

• Define, implement, and continuously refine co-creation methodologies, ways of working, policies, and standards to ensure consistency, accessibility, and transparency across all co-creation activities with stakeholders such as brands, affiliates, and field teams.

• Comply with all laws, regulations and policies that govern the conduct of Genentech activities.

Who You Are

Minimum Candidate Qualifications & Experience

• Bachelor's degree in business, technology, operations, science, marketing, or a related field.

• 5 years of experience, with 3 years in product management, digital product operations, or equivalent experience.

• Experience with sole ownership of tactics or product components, demonstrating the ability to articulate business problems, identify solutions, and drive execution from strategy through implementation.

• Demonstrated ability to develop and execute product roadmaps, including feature planning, timelines, and dependencies.

• Experience with User Acceptance Testing (UAT) and rolling out new features across user bases.

• Proven success in aligning stakeholders and collaborating with cross-functional teams to deliver seamless product integration.

• Strong analytical and problem-solving skills, with experience driving experimentation and optimization.

• Exceptional communication and presentation skills, with the ability to evangelize product vision and value across all levels of an organization.

• Proven ability to adapt and navigate ambiguous or evolving environments.

Additional Desired Candidate Qualifications & Experience

• Advanced degree, or equivalent experience (e.g., MBA or related graduate-level qualification).

• Experience in healthcare, pharmaceutical, or highly regulated industries.

• Ability to innovate and foster experimentation to improve product capabilities.

• Proven experience in managing co-creation processes, including intake, prioritization, and integration of initiatives into a product roadmap.

• Expertise in design thinking methodologies and their application to foster innovation and drive successful, collaborative product development.

• Strong ability to define and implement co-creation frameworks, policies, and standards to ensure consistency and transparency across cross-functional teams.

Location

• This position is based in South San Francisco, CA, however a remote work option will be considered for US candidates who live outside of the Bay Area.

• Relocation Assistance is not available

The expected salary range for this position based on the primary location of South San Francisco, CA is . Actual pay will be determined based on experience, qualifications, geographic location, and other job-related factors permitted by law. A discretionary annual bonus may be available based on individual and Company performance. This position also qualifies for the benefits detailed at the link provided below.

Benefits

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Genentech is an equal opportunity employer. It is our policy and practice to employ, promote, and otherwise treat any and all employees and applicants on the basis of merit, qualifications, and competence. The company's policy prohibits unlawful discrimination, including but not limited to, discrimination on the basis of Protected Veteran status, individuals with disabilities status, and consistent with all federal, state, or local laws.

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