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Regional Director of Sales & Marketing

Gorman & Company
parental leave, paid holidays, 401(k)
United States, Illinois, Rockford
Jul 10, 2025




Position:
Regional Director of Sales & Marketing



Location:

Rockford, IL



Job Id:
1110

# of Openings:
1


Join our team as a Regional Director of Sales & Marketing!

Embassy Suites Rockford | The Brewhouse Inn & Suites | The Stella Hotel & Ballroom

Are you a strategic sales powerhouse with a passion for hospitality, a love of local flavor, and the ability to inspire teams across multiple properties? We're looking for a dynamic Regional Director of Sales & Marketing to lead the charge at three uniquely distinct hotels across the Midwest. From the iconic Brewhouse Inn in Milwaukee to the stylish Stella Hotel in Kenosha, and the amenity-rich Embassy Suites Rockford Riverfront, you'll bring energy, vision, and revenue-driving leadership to the heart of our growing portfolio.

As our Regional DOSM, you'll roll up your sleeves to develop property-specific strategies, mentor on-site sales leaders, build strong community partnerships, and elevate each hotel's brand presence-both digitally and locally. You'll oversee all sales and marketing functions with a focus on performance, accountability, and creativity, while keeping things collaborative, flexible, and fun. This role is ideal for someone who thrives in a fast-paced environment, can juggle multiple priorities, and enjoys working cross-functionally to drive results.

Key Responsibilities:


  • Develop and execute regional sales and marketing strategies aligned with company and hotel goals
  • Oversee performance and accountability of on-property sales leaders and their teams
  • Lead weekly sales pipeline and performance reviews with GMs and DOS teams
  • Monitor key performance metrics across properties (RevPAR, group pace, conversion, etc.)
  • Drive all digital and traditional marketing efforts, including SEO, paid media, social content, and email campaigns
  • Collaborate with revenue and operations teams to optimize pricing and demand generation
  • Build partnerships with CVBs, corporate travel planners, chambers, and community influencers
  • Support local activations and promotions to boost brand visibility and community engagement
  • Provide ongoing coaching, training, and development for hotel sales and marketing talent
  • Present performance data, forecasts, and business plans to leadership teams
  • Ensure consistency in branding and compliance with marketing guidelines across all properties


Qualifications:


  • Bachelor's degree in Marketing, Hospitality, Business, or related field
  • 7-10 years of progressive hotel sales and marketing experience; multi-property experience preferred
  • Proven success in increasing revenue, growing market share, and leading high-performing teams
  • Strong knowledge of corporate, group, event, and catering sales
  • Proficiency in digital marketing strategy and third-party distribution channels
  • Hands-on experience with CRM tools (Delphi, Salesforce), RMS, and data analytics
  • Exceptional leadership, collaboration, and communication skills
  • Valid driver's license and ability to travel regularly between hotel sites
  • Hospitality certifications (CHSP, CHME, CMP) are a plus


What We Offer:


  • Competitive Salary: $99,000-$115,000 annually
  • Bonus Potential: Annual discretionary bonus
  • Comprehensive Benefits: Medical, dental, vision, long/short-term disability
  • 401(k): Up to 6% company match
  • Time Off: paid holidays + 18 days of PTO
  • Perks: Paid parental leave, pet insurance, gym membership reimbursement, and more!


Ready to lead sales strategy across three unforgettable hotels?

Apply today and bring your creativity, drive, and leadership to a team that values innovation, community, and results. We can't wait to meet you!

Gorman & Company is proud to be an Equal Opportunity Employer.



Pay Range: $99,000 - $115,000 per year

Apply for this Position


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