Digital Marketing Coordinator

Join us as we Rise to the Challenge

At KCI, we're building an enduring community that provides unparalleled value to our employee-owners. We make our mark designing and delivering our world-class solutions, so we invest deeply in supporting and developing our team. We reward integrity and commitment, and when we do well, you do well. Our employees have the freedom to innovate, unlimited growth, a voice that matters, a lifestyle that works, and skin in the game. Achievements are shared and celebrated. As a team, we are motivated to better ourselves, each other, and the world around us.

THE COMPANY

KCI Technologies, Inc. is a 100% employee-owned engineering, consulting and construction firm serving clients throughout the United States. KCI is recognized as an industry leader, employing cutting-edge technologies, management practices and strategic growth initiatives. Employee ownership fosters an entrepreneurial spirit, encourages technical expertise, and shapes strategic planning.

KCI is currently ranked #53rd on Engineering News-Record's list of the Top 500 design firms in the nation.

KCI BENEFITS INFORMATION

We offer a competitive compensation package, family friendly benefits, a collaborative working environment, and the training, mentoring and resources you need to advance in your career.

We understand that you have choices, and we know that together we will make a great team!

KCI is committed to building a diverse and inclusive staff, and we encourage women, people of color, LGBTQ+ individuals, and individuals with disabilities to apply.

KCI Technologies, Inc. is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.

Essential Duties and Responsibilities*:

We are seeking a Digital Marketing Coordinator with a focus on SEO and ongoing website optimization to maintain our digital content and improve our online visibility, user experience, and search performance. This role will support day-to-day digital initiatives, including website and intranet updates, local SEO and Google Business Profile management, content optimization, social media strategy, and performance tracking.

This is a mid-level role ideal for someone who understands digital marketing across multiple channels, is familiar with SEO fundamentals, enjoys working hands-on in content management systems, and is eager to continuously improve digital performance through data-driven strategies.

SEO & Website Optimization

Upload, organize, format, and publish new pieces of content to the external website.
• Update and maintain website content, ensuring accuracy, consistency, and alignment with best practices.
• Support content optimization efforts for blogs, landing pages, service pages, and project or news content.
• Implement and maintain SEO best practices, including keyword research, on-page optimization, metadata, internal linking, and technical SEO basics.
• Monitor website performance using tools such as Google Analytics, Google Search Console, and SEO platforms.
• Identify opportunities for ongoing improvement and implement SEO strategies to increase organic traffic and visibility.
• Collaborate with content and design teams to optimize pages for search and user experience.
• Track SEO and digital performance metrics and prepare regular reports.
• Stay current on SEO trends, algorithm updates, and digital best practices.

Content Management

• Manage and update intranet content to ensure information is current, organized, and easy to navigate.
• Support internal teams by posting updates, announcements, and resources to the intranet as needed.
• Develop data-driven social strategies that support SEO and website growth.
• Analyze and report on social-to-web performance metrics.
• Optimize posting schedules and content formats for engagement and traffic.
• Collaborate with content and design teams to align messaging and campaigns.
• Identify opportunities to improve online visibility and search authority through social amplification.
• Manage and optimize Google Business Profiles, including address updates, service listings, and coordination with office managers as needed.
• Ensure business listings are accurate and consistent across all digital platforms.

* Essential Duties and Responsibilities are the basic job functions that an employee must be able to perform, with or without reasonable accommodation.

Education and/or Work Experience Requirements:

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field (or equivalent experience).
• 3-5 years of experience in digital marketing, SEO, or website content management.
• Working knowledge of SEO fundamentals and best practices.
• Experience working in WordPress.
• Strong attention to detail and organizational skills.
• Ability to manage multiple tasks and meet deadlines.

Education and/or Work Experience Preferred:

• Experience with SEO tools such as SEMrush, Ahrefs, Moz, or similar.
• Familiarity with Google Analytics, Google Search Console, and Google Business Profile.
• Familiarity with SEM.
• Experience working in other CMS platforms.
• Basic understanding of HTML, CSS, or technical SEO concepts.
• Experience supporting intranet platforms or internal communications tools.
• Strong writing and editing skills.

Pre-employment drug screening and background check are conditions of employment. Motor vehicle checks may be required based upon position.